As many, many, many critics have pointed out, Malcolm Gladwell has built a brilliant career—staff writer at the New Yorker, multiple New York Times bestsellers, an ambitious (if embattled) podcast network, a highly lucrative sideline in speaking engagements—out of boiling down the research of social scientists into digestible rules of thumb that usually run counter to conventional wisdom.
Neural networks have become shockingly good at generating natural-sounding text, on almost any subject. If I were a student, I’d be thrilled—let a chatbot write that five-page paper on Hamlet’s indecision!—but if I were a teacher I’d have mixed feelings. On the one hand, the quality of student essays is about to go through the roof. On the other, what’s the point of asking anyone to write anything anymore?