Truman Burbank, the unwitting star of the world’s most popular TV show, is supposed to be an everyman. The Truman Show is set in an island town, Seahaven, that evokes the prefab conformities of American suburbia. Truman is a brand in a setting that is stridently generic. Since his birth, he has navigated a world manufactured—by Christof, the creator of his show—for lucrative inoffensiveness. Everything around him exists to fulfill the primary mandate of a mass-market TV show: appealing to the widest possible audience.
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