If you are the kind of person that reads the tags when buying clothes and pays attention to where your clothes are manufactured, you may have notice that are many of the worldwide internationally known brands have factories in Europe. But do you know that many of these brands are manufactured in Romania? Brands such as AMI, Harmony, A.P.C, and Max Mara have most of their collections made in Romania.
The Romanian textile market is one of the most well-known in the fashion world for brands such as Louis Vuitton, Armani, and yes, Max Mara, AMI, Harmony, A.P.C, but also for Arket, Mango, Massimo Dutti, because it offers high quality craftsmanship.
But aside from international brands that manufacture in Romania, there are actually many Romanian designers that I love, and for this week’s article, I wanted to share a few of my favourites with you.
Ami Amalia is a business built on transparency with regards to its ethical use of resources: “What is essential for us in choosing the yarn manufacturers we collaborate with is that they have responsible business models and show resource stewardship, produce zero environmentally toxic discharges, follow and join traceability and sustainability programs.”
Andra Andreescu created her eponymous brand in 2011, and I have have in love with her designs for a couple of years now. Most of her collection is designed using materials such as leather, silk, cotton and linen, and her style is so refined and elegant, super feminine but always with a touch of masculinity.
MURMUR is an international ready-to-wear brand launched in 2011 by Andreea Badala. The brand focuses on reconnecting women to their femininity and sensuality and on celebrating the joy of being a woman through clothing. Designer Andreea Badala finds endless inspiration in the feminine outlines of the 50s, the intimacy of lingerie and the gestures of dressing and undressing, and translates them into modern outfits, destined mainly for evening.