My friend Guillaume is always telling me interesting things. Like: there’s a dance called the Madison that many French people think is a regular feature of parties in the United States.
His relationship with social media is a striking manifestation of the worries expressed by the French philosopher Guy Debord, in his classic work The Society of the Spectacle (1967). Social life is shifting from ‘having to appearing – all “having” must now derive its immediate prestige and its ultimate purpose from appearances,’ he claims. ‘At the same time all individual reality has become social.’