Most people credit me with the birth of the Brat Pack. That’s flattering, but not really true. What happened was, I destroyed the Brat Pack. The Brat Pack was left for dead on the night I named them in 1985.
From the moment Run-D.M.C., clad in all-black leather and fedoras, emerged from the Cadillac in the “Rock Box” clip, the music video was turning hip-hop artists into icons.