THE FIRST CHRISTIAN DIOR perfume ad that ever caught our attention was the 2008 Sofia Coppola-directed Miss Dior Cherie television commercial starring model Maryna Linchuk frolicking around Paris, bounding through boulevards, trying on sunglasses, and riding her bike to the strains of Brigitte Bardot’s “Moi, Je Joue”. Coppola has worked for a range of brands including Gap, Marc Jacobs and H&M, brands who were all looking to inject some of Coppola’s visually stunning, sensual style to their products. The director applied many of her signature filmmaking techniques to these commercials, including plenty of pastel colours, hip soundtracks and languid camera movements.
. . . and this monday was not like most, for we awoke early [not unlike most], but instead of the office, we drove to the beach — coffees and almond croissants and sand and early spring sunshine — and afterwards, took the rest of this holiday monday off . . .
{Pania Rose for Swedish Elle via Creative Archive}It has been a little overcast for the past few days, and today...